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Erica Airoldi

"My mother is a ceramic and crochet artisan and as I saw her at work on her creations when I was a child, I would do my own "artistic" work too – drawing. I loved to paint everything I saw in my surroundings growing up in Sao Paulo.

"Growing up enamored with fine arts, I studied visual communications and ventured into other design areas, such as graphic, product, and websites, until I finally arrived at jewelry.

"I prefer to work with silver, gold, precious and semiprecious gems. I enjoy being involved in every step, from the design to the crafting of each jewelry piece. I imagine a figure and I begin the sculpting process by creating wax molds.

"I am happy about this new association with Novica. I appreciate my work even more just by being amongst artisans from different countries."